Melanie is a seasoned business leader who has worked extensively in Europe and Asia and was, most recently, President EMEA of Newell Home Fragrance Division – famous for the Yankee Candle brand. In a thirty-year career, she has managed brands in the toy industry such as Fisher Price, and Barbie at both Mattel & Hasbro as well as a ten-year tenure running the Weight Watchers business across the UK, Europe & Asia.
Melanie has been working as an advisor to the Ideal Protein business since September and is excited to take the business through its next phase of growth by refocussing on the fundamental strengths and outcomes of the IP protocol through its healthcare provider network.
She is a mother of two (grown up) children, fanatical about her two dogs and has last year ran her first marathon (in her mid fifties!!) in New York.
DR. TRAN TIEN CHANH, MD, PHD
CO-FOUNDER AND MEDICAL CONSULTANT
Dr. Tran Tien Chanh is a co-founder of the Ideal Protein Protocol. He started his career as a general practitioner and sports physician, but quickly became interested in nutrition and obesity-related issues. Having concluded that weight loss was essential for treating illnesses such as hypertension and dyslipidemia, Dr. Tran was a driving force in the development of the Ideal Protein Protocol.
An award-winning graduate of the Faculty of Medicine in Paris, Dr. Tran has published several books on diet and weight loss, lectures on weight loss across North America, and is a member of Ideal Protein’s Executive Medical Advisory Board.
DOUGLAS W. ROTHROCK, MD
CHIEF MEDICAL ADVISOR
Dr. Rothrock is a practicing cardiologist who
is Board Certified in Cardiology, Obesity Medicine, and Internal Medicine. He is Board Eligible in Sleep Medicine & Electrophysiology.
He has spent the last 25 years of his career working as an interventional cardiologist in California, Oregon, and Arizona. He has used IP in his clinic since 2011.
MICHAEL P. CIELL, R.PH.
SENIOR SCIENTIFIC ADVISOR
FRANKLIN M. DOUGLIS, MD
SLEEP MEDICINE SPECIALIST
DR. DOLORES ZUMBADO
NATIONAL BUSINESS ADVISOR
VICE PRESIDENT OF TECHNOLOGY
Bryan’s team is also hard at work ensuring that Ideal Protein’s staff and partners are well equipped with collaborative software and systems in order to best serve all our customers.
NATIONAL BUSINESS ADVISOR
As a National Business Advisor, Shawn oversees the Western Region of the US and is celebrating his tenth year with Ideal Protein. Shawn has a passion for educating and presenting consistent material that delivers quantifiable results with simple implementation. He is best known for delivering nationally recognized programs like the Provider Communication Workbook (PCW), Self-Assessment BMI patient boards, Collaborative Wellness physician referral program and the architect behind the ideal Protein Coaches Manual.
STRATEGIC MARKETING CONSULTANT
Cheryl is a transformational leader with a relentless focus on delivering results. She has over 30 years of experience and in health, wellness, retail, fashion, consumer & pharmaceutical products. Cheryl is a creative brand strategist with a unique ability to identify disruptive brand platforms that gain traction and drive engagement.
Most recently, Cheryl served as Chief Marketing Officer for two major retailers in the apparel and home décor arena. Notably, she was head of Marketing for Weight Watchers North America for 8 years, where she oversaw the digital transformation of the business and completely reinvented the brand to drive relevance, acquisition and retention.
Prior to Weight Watchers, Cheryl spent 6 years at Johnson & Johnson, where she built a highly successful Consumer Marketing capability for the company’s Women’s Heath Rx Franchise.
Cheryl began her career in advertising at DDB, where she ran the global J&J business, and provided leadership for a number of the Agency’s marquis clients during her tenure.
She is currently consulting full time for Ideal Protein and loving every minute of it.
Cheryl lives NYC with her 13-year-old daughter.
HEALTH COACH & LICENSED MASSAGE THERAPIST
REGIONAL DEVELOPMENT CONSULTANT
INTERNATIONAL SPEAKER & INSPIRATIONAL AUTHOR
Deena Ebbert is Propellergirl – putting a new spin on interaction to motivate winning workplaces.
A natural leader, Deena spent fifteen years in cutting-edge Corporate America. There, sought by heads of industry in times of turbulence and change, she worked to envision and influence thriving business cultures. From innovative high tech startups to Fortune 500 powerhouses, Deena built a reputation orchestrating values-driven organizations.
Since 2002, she has taken her message of rejuvenated perspective worldwide, sharing the stories and guiding the conversations that create energetic, unified, and profitable enterprises.
Deena combines hilarity and candor to capture hearts, minds, and imaginations. Her zest for performance clears the path for successful environments where top performing teams flourish.
NATIONAL BUSINESS ADVISOR
Deb Buchanan has been with Ideal Protein since 2009. She has successfully supported 100+ clinics as an RDC and now as an National Business Advisor for South Central and part of the Midwest where she helps support 22 RDCs and 642 clinics.
Deb has been a business leader in the medical industry for 20+ years. She is a Dale Carnegie-trained coach. She is a passionate speaker and dedicated to Ideal Protein’s mission of making an impact on the obesity epidemic through education and inspiration.
SENIOR HEALTHCARE MANAGEMENT CONSULTANT
Mellissa is a Board Certified Medical Practice Executive and is the owner of May Medical Consultants. She has a 20-year healthcare administration and consulting background working with clients in the areas of analytics, strategic planning, practice transformation, marketing, operations, human resources, quality and value-based programs, practice diversification, clinical studies, mergers and acquisitions, and healthcare law. Mellissa currently serves on the Ideal Protein Medical Board Executive Committee.
KAREN K DIBLASIO
WORKPLACE WELLNESS SPECIALIST
As a Workplace Wellness Specialist, Nikki works with Ideal Protein Clinic Partners to help establish partnerships with organizations across the United States. Nikki’s professional experience consists of business to business sales, account management, event planning, and marketing. Nikki has spent the last 10 years in the corporate wellness industry, working for several wellness companies, including Weight Watchers and Equinox, LLC. Nikki has been with Ideal Protein for 2 ½ years and is passionate about the incredible opportunity we have to partner with organizations to help improve the health of their most valuable asset, their employees.
Nikki lives in Nashville, TN with her husband and her fun, very strong-willed, 3-year old daughter.